Watsonville, CA – July 19, 2024 – With The Foodservice Conference fast approaching, the California Giant Berry Farms team is eager to showcase their offering of high-quality strawberries, blueberries, raspberries and blackberries. With berries in tow, the fruit purveyor plans to focus on its year-round supply of fresh berries that represent the highest standards for quality and consistency.

“We’re thrilled to connect with foodservice professionals at the conference,” says Tom Smith, Director of Sales at California Giant Berry Farms. “We understand the unique needs of this industry and are committed to providing chefs and operators with the freshest, most flavorful berries, along with resources and inspiration to drive menu innovation and increase berry consumption.

Attendees are encouraged to stop by Booth 617 to learn about the company’s portfolio of fresh berries, both conventional and organic, and discuss customized solutions with California Giant Berry Farms’ foodservice experts to help them create crave-worthy berry dishes and elevate their menus.

“Recently, we concluded our 2024 Chef Invitational Academy, a program that brings together talented chefs and California Giant berries. This collaborative environment fosters exciting new recipe development and trends, ultimately benefiting the entire foodservice industry and driving consumer demand for delicious and healthy berries. We are invested in our foodservice partners and thrive on elevating berries as a menu item,” added Smith.

California Giant Berry Farms is a longstanding advocate for the power of berries in foodservice. Through industry partnerships, the company remains dedicated to providing valuable resources and inspiration to help chefs unlock the full potential of berries on their menus.